Monday, December 17, 2007

Partner Event is Smooth, Velvety, Spicy and Lively


“Smooth, velvety, spicy and lively with a peppery edge to the currant and pomegranate flavors lingering nicely.” With a description like that, who wouldn’t want a taste of Oxford Landing GSM? This was just one of the wines we sampled at our quarterly partner event this past Wednesday. Our president, Michael Doyle found The Reserve List, a shining little venue tucked away on South Pearl Street.

The Reserve List is a fine wine shop as well as a primo tasting facility. With fine art on the walls, black tablecloths, silver trays, and some tantalizing wines; we mingled amongst our good friends and partners. Everyone enjoyed themselves and the company. By the end of the night we had numerous empty bottles, finished another successful partner event and made some new friends.

Thank you to Mēgan from The Reserve List, and thank you to all of the partners who joined us to sample wines.

written by Natasha Martinez, Brand Iron Office Manager










Monday, December 3, 2007

From the Desk of an Intern


The Internship Stigma

Howdy. Allow me to introduce myself, my name is Nicole Salerno, and I am currently a marketing intern at Brand Iron. I joined the ranch about a month ago, and love every minute of it. Some people may look at the title of “intern” as lowly and not so glamorous; however, this stereotype is evolving. As a part time intern, young professionals get the chance to explore many areas of the advertising and marketing industry. These internships, nay, opportunities can be looked at as aptitude tests for your special talents. Not only is an intern’s job never done, it also never stays the same. Currently, I am assisting with monthly client updates, proposals and new business meetings. Just the other day, I sat in on a four-hour “BrandStorm.” I am meeting leaders in the industry every day. These networking opportunities should never be passed up or looked over.

As an intern, no one is expecting anything from you because you are “green” or a “newbie.” This allows for the best opportunity to stun those around you. Show to them that you aren’t just a student and you can be so much more than someone to answer phones and courier papers. This is the time for my generation to take advantage of these temporary positions and soak as much up as possible. The next door that opens is always through the influence of the previous door that has closed.

At Brand Iron, I have learned the importance of complete appreciation for clients, prospects and partners. A simple gesture, such as a hand-written “Thank you” or a Brand Iron stick pony, are just a couple things that set us apart from other agencies. By showing these clients, prospects and partners that they are valued, further emphasizes what Brand Iron’s services are worth.

Nicole Salerno, Marketing Intern